Digital Transformation Trends Are Changing Marketing 

Changes are creating greater variance in the roles that marketing executives play in an organization. But while the digital economy is changing how we learn about customers and market opportunities and presenting new business models, marketing is still about providing customers with a better value proposition than competitors.

Navigating Digital Transformation

While challenges of digital transformation are likely easy to list, the opportunities also abound. But how do you get to that “digital promised land?” It may seem counterintuitive, but the technology itself is not the answer. At least, it’s not the only answer.

The Power of Mentorship and How to Make it Happen at your Organization 

Research has shown mentorship increases employee engagement and satisfaction. While mentorships often happen naturally, the reality is, these tend to be two parties of the same gender or race; and while they feel good, they lack some of the benefits of diversity that organizations need to flourish. The good news is organizations can formalize mentorships without losing the authenticity that natural mentorship brings. Here is how to do it. 

How Your Organization Can Benefit from Artificial Intelligence 

Artificial intelligence sounds very futuristic. But the fact is that organizations, even those outside of the technology space, can benefit from the use of artificial intelligence (AI). Many organizations are already using AI to improve efficiency. 

Perspectives From a Manager Boot Camp Graduate

Individuals who receive formal training, such as CPED’s Manager Boot Camp, have a deeper understanding of the role, improved communication skills, more effective feedback methods, improved conflict resolution, and the skills to manage effectively during times of change.