Customer-centricity is all about meeting your customers’ needs while staying true and authentic to your brand. What does that really mean for your retail organization, and how can you embed it into the fabric of your organization?
Marketing
New CPED Program Helps Chief Marketing Officers Navigate the Digital Economy
Chief Marketing Officer Digital Leadership Program launching in June 2023.
Take a Strategic Approach to Evaluating Your Sales Ecosystem
Frequently, execution weaknesses trace to the supporting elements in the sales ecosystem, not to the talent base. h, strategic analysis of the elements in a typical sales ecosystem. A focused effort on continuous improvement – with honest inputs from the sales people – will yield the kind of productive supporting environment sales professionals require to succeed.